SalesChain was interested in diversifying the content on their YouTube channel beyond just software tutorials and update announcements. Owner, Tim Szczygiel, and I sat down over coffee to discuss ideas on how we could brings his customers, a demographic of primarily older, business owning males, a video series they would enjoy (and actually watch).
I’m not sure how long it took us to realize that exactly what we were doing, sitting down and chatting about what our next move was, would be the best atmosphere for a video. But at some point it came to us, and we all at SalesChain were very proud of the result.
